Question
PetLove Limited manufactures two products dog shampoo and horse shampoo. PetLove has always adopted a cost-based pricing model in which it applies a 50% mark-up.
PetLove Limited manufactures two products dog shampoo and horse shampoo. PetLove has always adopted a cost-based pricing model in which it applies a 50% mark-up. After experiencing a recent decline in the demand for PetLove's dog shampoo, a new CEO named Jeff Anderson, has been appointed. Mr. Jeff has suggested that in order to become more competitive, the entity should discontinue assigning overheads based on labour hours and rather opt for activity-based costing.
The following information is available for overheads for the current financial year:
overheads | Annual Cost (R) | Cost driver |
Property cost | 700 000 | Machine hours |
Quality control cost | 300 000 | Inspections |
Production setup cost | 500 000 | Machine set ups |
The following information is available for each product for the current financial year:
Details | Dog Shampoo | Horse Shampoo |
Annual demand | 20 000 | 5 000 |
Total direct material cost for annual production (Rands) | 400 000 | 80 000 |
Total direct labour cost for annual demand (Rands) | 200 000 | 250 000 |
Labour hours for annual demand | 4 000 | 6 000 |
Machine hours required for annual demand | 6 000 | 8 000 |
Number of inspections required for annual demand | 40 | 20 |
Number of machine set ups for annual demand | 30 | 20 |
Mr. Jeff is also concerned about the environmental impact the entity may be causing. There is a lot of waste generated by the plastic bottles which are produced for the shampoo and some of the liquid waste for the shampoo is disposed of in the nearby river.
Required:
1. Calculate the total cost of dog shampoo of PetLove Limited under activity-based costing and the original absorption costing method.
2.Interpret the results of the calculation in question 1
3.Calculate PetLove Limiteds current selling price per bottle of shampoo using its original absorption costing method.
4. Suppose that Mr. Jeff wishes to measure the social and environmental costs of the entity. Discuss three (3) reasons why this may be difficult.
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