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PharmaSim: The Marketing Management Simulation You are in charge of Allround, an over-the-counter cold medicine. You are responsible for managing the brand and its product

PharmaSim: The Marketing Management Simulation

You are in charge of Allround, an over-the-counter cold medicine. You are responsible for managing the brand and its product line for 10 years.

Future Marketing Strategy Recommendations: What marketing strategy advice would you give to the new team? Recommend a set of strategic actions for the future

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