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Philips-Matsushita: Case Study: Phillips Versus Matsushita: Thecompetitive battle continues Compare and contrast the strategies that enabled Philips andMatsushita to become market leaders. What strategic transformations
Philips-Matsushita: Case Study: Phillips Versus Matsushita: Thecompetitive battle continues
Compare and contrast the strategies that enabled Philips andMatsushita to become market leaders.
What strategic transformations were Philips and Matsushitatrying to accomplish? Why?
Why was changing strategy so difficult for the twocompanies?
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