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Pick a new brand of your choice and describe In detail how that brand satisfies or fails to satisfy, the following success requirements: relative advantages,

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Pick a new brand of your choice and describe In detail how that brand satisfies or fails to satisfy, the following success requirements: relative advantages, compatibility, complexity, trialability, and observability. It is better to select a brand that represents an innovative product category rather than a simple extension of an established category. (15 pts)

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