1. Pick a product of FedEx brand sells, briefly describe the product, and rate on a scale from 1 - 100 whether it is a pure service (1), a pure good (100), or something in-between. Give it an actual score.
2. Briefly justify your rating of that product.
3. Not necessarily for FedEx brand, but for any brand, give an example of a convenience, shopping, and specialty product. Give an example of an unsought product.
4. Briefly list and describe the attributes that make services different from goods (does not have to relate to FedEx brand)