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Playing patriotic music as background for an ad with the expectation that the advertised product will then elicit a patriotic feeling is an example of:
Playing patriotic music as background for an ad with the expectation that the advertised product will then elicit a patriotic feeling is an example of: Group of answer choices operant conditioning ...
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International marketing
Authors: Philip R. Cateora, Mary C. Gilly, John L. Graham
15th Edition
9789339204464, 9780073529943, 9339204468, 007352994X, 978-0077446956
