Question
please answer all the questionss.,.within 30 minutes. make sure the explanation and reasons are explained in very detailed manner as in why the chosen option
please answer all the questionss.,.within 30 minutes. make sure the explanation and reasons are explained in very detailed manner as in why the chosen option is right and why other options are wrong. else leave it for other tutor otherwise i will give negative ratings and will also report your answer for unprofessionalism. Make sure the answer is 100% correct and IS NOT COPIED FROM ANYWHERE ELSE YOUR ANSWER WILL DOWNVOTED AND REPORTED STRAIGHTAWAY. USE YOUR OWN LANGUAGE WHILST WRITING.
ATTEMPT THE QUESTION ONLY IF YOU ARE 100% CORRECT AND SURE. ELSE LEAVE IT FOR ANOTHER TUTOR. BUT PLEASE DONT PUT WRONG ANSWER ELSE I WILL REPORT.
Make sure all the options whether correct or incorrect are explained properly. Dont just tell what option is correct and its reasoning clearly show the reasoning why the options are incorrect as well. Otherwise i will report the answer for sure and downvote it.
NaturORush is a new energy drink with all-natural Ingredients that is entering a market filled with multiple caffeinebased energy drink brands. The brand manager for NaturO-Rush, Jessica Reynolds, is working with an ad agency to determine the communication: for the launch campaign. The agency's creative team presented Jessica with multiple options, each of which had its pros and cons. Jessica wanted to first settle on the message structure and the message appeal to be used for the campaign, and then get into detail and specifics of the execution. The agency presented her with five possible campaign routes. This was her first major campaign as a brand manager, and she felt the pressure to make the right choice for the launch campaign. When reviewing options presented to he by the agency, Jessica referred to an IMC textbook she used when she was in college. She analyzed each option in terms of the theory on message structure and message appeals, and when and how different kinds of messages work. The way marketing messages are presented is very important in determining their effectiveness. Marketers must consider not only th content of their persuasive messages but also how this information will be structured for presentation {message structure} and what type of message appeal will be used {message appeals}. Match the five creative options presented by the ad agency to the message factor that they correspond to, and things to consider {or related phenomena) for each of those message factors. - - Thin s to Consider Wows mmmuenwi Creative Option Message Factor 9 . . J Related Interested II the Topic Phenomena mmel'lmellne Bn'l The ads highlight the debilitating effects of caffeinebased \"mm illfle TDD\": energy drinks including the increased risk of stroke and high blood pressure and present benets of natural ingredients in Protection Motivation NaturOFtush. Model The ads depict absurd and often witty situations and in which NaturORush saves the day for a trainee who's trying to weaml impress his boss. Works with a Highly _ _ . _ Educated Audience The ads start Wlti'l a strong. persuasive vorceover narrative of the breakthrough energy drink With no harmful chemicals and then get into situations where a busy mom gets an energy Humor Appeal boost from NaturORush. The ads concede that caeinebased energy drinks are less expensive than Natur-O-Rush, but point out that Natur-O- Rush has no harmful ingredients and that the energy lasts longer. Twosided Message Fear eat The ads start with everyday situations showing a busy mom App sipping NaturORush during her chores, and ends with a strong, persuasive voiceover narration about this breakthrough energy drink with no harmful effects. WWW Primacy Effect aStep by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started