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Please answer the blank boxes which include, No of commercial messgaes & budget allocation. Also, the total audience and increase in audience covergae (a) If

Please answer the blank boxes which include, No of commercial messgaes & budget allocation. Also, the total audience and increase in audience covergae image text in transcribed
image text in transcribed
(a) If the promotional budget is limited to $24,100, how many commercial messages should be run on each medium to maximize total audience contact? If your answer is zero enter "0". No of commercial Advertisement Alternatives messages Television Radio Online What is the allocation of the budget among the three media? Advertisement Alternatives Budget Allocation Television Radio Online What is the total audience reached? (b) By how much would audience contact increase if an extra $100 were allocated to the promotional budget? Round your answer to the nearest whole number. Increase in audience coverage of approximately

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