Please answer the following questions in your own words. Make sure to stay under a total of 400 words for the sum of all questions.

1- Name three metrics from a social media platform of your choosing

2- Explain in your own words what a persona is?

3- Pick a "pain point" from your own daily life. Something that you wished there was a product for (i.e. treat yourself as a Persona). Now imagine you just formed a company that makes that product. How would you make people know about your product? How would you generate traffic? If you could pick one platform, or influencer to advertise with, which one would you choose? Why?