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Please any help at alll would be great! I need to understand this. Fillin in the chart and the questions as well! HIN I: Kememper,

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Please any help at alll would be great! I need to understand this. Fillin in the chart and the questions as well!

HIN I: Kememper, wnen calculaung urr ior une enure scneaule, the CHP is derived by dividing the TOTAL cost by the TOTAL GRPs. a. Relating to the TV programs above, the total TV households are 110,400,000. How many impressions are produced by one ad shown on Big Bang Theory (show your work)? b. Which of the programs is the most efficient - has the lowest CPP? Name the program and show your work for calculating the CPP. C. What is the CPP for The Voice? What does that mean

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