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Please comprehensively review the relative strengths and weaknesses of both big and small firms in their innovation activities. You then focus on either big or

Please comprehensively review the relative strengths and weaknesses of both big and small firms in their innovation activities. You then focus on either big or small firms and critically discuss up to three innovation management strategies that can leverage the strengths or address the weaknesses of the big (or small) firms in facilitating their innovation activity in a highly dynamic and competitive market.

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