Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

Please help me with the instructions for this survey research instrument. (My approved topic is Influencer Marketing ) Surveys are a research technique in which

Please help me with the instructions for this survey research instrument. (My approved topic is Influencer Marketing) Surveys are a research technique in which primary data is collected by acquiring answers to a series of questions from a sample of respondents. Questions can be asked via mail, e-mail, telephone, and even text. But no matter what method the researcher used to ask the questions, the process of developing the questions to be include in the survey takes a great deal of time and effort. All surveys need to be revised to ensure it includes all relevant content, removes any phrasing or scale problems, and follows proper questionnaire design. Instructions: The survey will begin with general instructions written for the benefit of the respondents to introduce them to the survey. It will include a brief introduction/description of the topic, an estimate of how long the survey will take, an explanation of whether anonymity or confidentiality will be provided, and a request for them to complete the survey honestly. This should be set as the first page of the online survey. Further, within the survey, any instructions necessary to set up sections or individual questions should be included.

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Essentials of Marketing Research

Authors: Barry J. Babin, William G. Zikmund

6th edition

9781305688094, 1305263472, 1305688090, 978-1305263475

More Books

Students also viewed these Marketing questions

Question

Is the job with the highest profit margin Premium or Standard?

Answered: 1 week ago