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A company that implements programs to encourage customer loyalty is utilizing what type of pricing objective? Maximizing profits Maintaining the status quo Targeted return on investment Maximizing market share Maximizing sales A company trying to set prices in a way that allows them to capture a large share of the sales in their industry is utilizing which type of pricing objective? Maximizing profits Maintaining the status quo Targeted return on investment Maximizing market share Maximizing sales The addresses the question "How will the offering be launched?" offering business climate customers communication plan distribution plan The is an adjustment whereby the rate of change for the past few periods is averaged; while is a type of moving average that puts more emphasis on the most recent period. moving average; exponential smoothing moving average; correlational analysis exponential smoothing; moving average correlational analysis; moving average exponential smoothing; correlational analysis