Please I need help with this project. Consider you are the President of a major Canadian corporation
Question:
Please I need help with this project.
Consider you are the President of a major Canadian corporation and are interested in leading the global expansion efforts of your company. To assess the potential success of your initiative, your boss (Mr. Bailey) has asked you to provide a report that includes the following:
- Title page
- Introduction and overview of the opportunity
- PEST analysis (Political, Economic, Social, Technology)
- SWOT analysis (Strengths, Weaknesses, Opportunities, Threats)
- Competitive analysis (Porters 5 forces)
- Recommendation
The focus of the PEST analysis is to expand your corporation to one country of your choice (excluding the United States). Through your research, provide an analysis of the political, economic, socio-cultural, and technological implications of a possible expansion. Remember that this is an analysis and not a re-statement of facts about the country (e.g., don't just say "Cuba is a communist country" - what does this mean for potential expansion?).
You may choose any Canadian corporation for this project. Below is a partial list of Canadian corporations to help you get started:
- Tim Hortons
- CIBC
- Scotia bank
- TD Bank
- Harvey's
- Canadian Tire
- Royal Bank
- Rogers
- Bell Canada
- Imperial Oil
- Loblaws
- Shoppers Drug Mart
- Manulife Finacial
- Canada Life
- Maple Leaf Foods
- Cott Corporation
- Tepperman's
- Hudson's Bay
- Boston Pizza
- Bulk Barn
- Canadian Tire
- Giant Tiger
- Home Hardware
- Yogen Fruz
- Leon's Furniture
- Telus Mobility
- A&W
- Swiss Chalet
- Roots
- Mark's Work Warehouse
Your report must be 3-4 pages, typed and double-spaced. Use the headings provided to help organize your thoughts.