Please provide an overview of how the pricing of goods have (or will) change as a result of new tariffs imposed either by the United States or other nations that impact American consumers. For this instance sneakers. Running shoes: 20%, High top basketball shoes: 37.5%. Keds style sneakers: 67.2 %. Men's Air Jordon 1 Mid Shoes run for approximately $120 on their website.

Prior to calculating the price research the impact of the tariff to ensure you understand its impact upon foreign as well as domestic manufacturers and potentially consumers.

Please use these questions as a guide for your deliverable:

Your deliverable is as follows:

• Determine the retail price of the sneakers after the tariff is imposed. In determining the retail price your team must decide how much of the tariff should be added to the retail price (i.e. what is the overall cost increase of the shoes). Make sure to determine the impact of the difference between the old and new retail price, both monetarily to the consumer as well as the brand.
• What strategies might brands like Nike employ to attempt to evade the tariff.
• How might the competition take advantage of the tariff imposed upon shoe manufacturers outside the U.S.

What is the Deliverable you would give?