Please read the following scenario and answer the following questions (a-c).

You have completed a property appraisal for a residential property.

You know that:

- The land size is 700 square metres

- The dwelling is 200 squares metres

- There are three bedrooms, including a master which contains an ensuite and built in robe, with the remaining two bedrooms having a shared toilet in the main bathroom

- There is an in ground swimming pool which is adequately fenced and is well maintained and clean

- There is a carport with space for two vehicles

- There is a large vegetable garden and rockery and several established fruit trees

- The dwelling is well maintained and neat, with fresh paint throughout and a well presented garden

- All perimeter fences are new

The location is in a court, adjacent to a large park with children's playground.

Q1a. Identify two factors that might affect the choice of marketing strategy for this property, and what features the agent should consider as they develop a marketing plan.