Please respond to the following:

From the case study, the company decides to retain Andrew Mason as CEO. Using Chapter 4 of the textbook, predict the challenges that the company will face as the business competes in this industry. Suggest solutions to mitigate the challenges and explain how to test the business model. You are encouraged to Use Porter's Five Forces Framework.

Note: For citing Internet sources in your discussion, please see the Web Sources section of the Strayer Writing Standards (SWS) guide, available in the left-hand menu.