Question
Please review the video of Bob McDonald, former CEO of Procter & Gamble. https://www.youtube.com/watch?v=mGnc-rquSpI Why does Marketing apply to McDonald's interview? As you respond, discuss
Please review the video of Bob McDonald, former CEO of Procter & Gamble. https://www.youtube.com/watch?v=mGnc-rquSpI
Why does Marketing apply to McDonald's interview? As you respond, discuss one of several examples in the video: the Pantene example, the Downey example, or the Pampers example. How would one of these examples be relevant to global marketing? Cite the video in your response.
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It Project Management
Authors: Joseph Phillips
3rd Edition
0071700439, 978-0071700436
