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Explain the basic differences between. the Marketing Mix described by Kotler in his book and the Film Marketing Mix described by Finola Keriggan, Explain the meaning of the two marketing mixes in question, and use these definitions to analyze the marketing mix and film marketing mix of one of the following films : KKN di Desa Penari The proposed concept is able to explain the difference between marketing mix and marketing mix film marketing mix and provide appropriate examples and can linking it with other marketing mix concepts, and can implemented and innovative