Popular celebrities in different fields started to acknowledge the value of their personal brands. Use a rich personal brand of your choice to provide complete description and interpretation of the following: 1) The personal branding type as general or specific, the attachments and selling proposition used to develop the personal brand . 2) The brand mantra map and modifiers for this personal brand and how marketers can apply Keller's brand equity model to strengthen it.

we will take about " Elon mask"