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porated, has developed a new mesh network. If success present value of the payoff (when the product is brought to market) is $33.5 m the

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porated, has developed a new mesh network. If success present value of the payoff (when the product is brought to market) is $33.5 m the mesh network fails, the present value of the payoff is $11.5 million. If the goes directly to market, there is a 50 percent chance of success. Alternativ company can delay the launch by one year and spend $1.25 million to test ma mesh network. Test marketing would allow the firm to improve the product and the probability of success to 80 percent. The appropriate discount rat percent. Calculate the NPV of going directly to market and the NPV of test m before going to market. (Do not round intermediate calculations and ent answers in dollars, not millions of dollars, rounded to the nearest whole num 1,234,567.) Go to market now Test marketing first porated, has developed a new mesh network. If success present value of the payoff (when the product is brought to market) is $33.5 m the mesh network fails, the present value of the payoff is $11.5 million. If the goes directly to market, there is a 50 percent chance of success. Alternativ company can delay the launch by one year and spend $1.25 million to test ma mesh network. Test marketing would allow the firm to improve the product and the probability of success to 80 percent. The appropriate discount rat percent. Calculate the NPV of going directly to market and the NPV of test m before going to market. (Do not round intermediate calculations and ent answers in dollars, not millions of dollars, rounded to the nearest whole num 1,234,567.) Go to market now Test marketing first

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