Answered step by step

Verified Expert Solution

Link Copied!

Question

1 Approved Answer

Posted on Nov 17, 2024

Port Orleans Shipping markets different services to the tourism, defense, and trade segments. The firm designs separate offers for each segment based on their needs.

Port Orleans Shipping markets different services to the tourism, defense, and trade segments.

The firm designs separate offers for each segment based on their needs. This approach is called

________

marketing.

Group of answer choices

differentiated

mass

concentrated

individual

Step by Step Solution

There are 3 Steps involved in it

Step: 1

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

Step: 3

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Strategic Management Formulation Implementation And Control

Authors: John A Pearce , Richard B Robinson Jr

9th Edition

0072980079, 978-0072980073

More Books

Students also viewed these General Management questions

Question

★★★★★

The following selected account balances relate to the shareholders' equity accounts of Corp. at year end: __________________________________________________2018 2017 Preferred shares, 3,250 shares in...

Answered: 1 week ago

Question

★★★★★

Convert 15000 L/min to m 3 /s.

Answered: 1 week ago

Question

★★★★★

32. A point is selected at random and uniformly from the region R = (x, y) : |x| + |y| 1 . Find the probability density function of the x-coordinate of the point selected at random.

Answered: 1 week ago

Question

★★★★★

How might the business research industry take action to ensure that the public believes that telephone surveys and door-to-door interviews are legitimate activities and that firms that misrepresent...

Answered: 1 week ago

Question

★★★★★

Port Orleans Shipping markets different services to the tourism, defense, and trade segments. The firm designs separate offers for each segment based on their needs. This approach is called _ _ _ _ _...

Answered: 1 week ago

Question

★★★★★

Highland Company produces a lightweight backpack that is popular with college students. Standard variable costs relating to a single backpack are given below: Standard Quantity or Hours Standard...

Answered: 1 week ago

Question

★★★★★

4-1 Discussion: Creativity and Innovation in Traditional Marketing Previous Next While traditional marketing methods are the cornerstone of any organization's growth, creativity, and innovation,...

Answered: 1 week ago

Question

★★★★★

You, CPA, work at Spring & Bounce Chartered Professional Accountants (S&B) as a management consultant. S&B is a medium-sized CPA firm. It is December 10, 2018, and the partner has called you into her...

Answered: 1 week ago

Question

★★★★★

The lower the coefficient of variation, the greater the risk. True False

Answered: 1 week ago

Question

★★★★★

Suppose the accompanying graph shows the market for lattes at the local caf in your hometown. a. You notice that the local caf charges $4 for a latte. Move the points on the graph to label the profit...

Answered: 1 week ago

Question

★★★★★

Ten parts are measured three times by the same operator in a gauge capability study. The data are shown here. Part Number Measurements 1 2 3 1 100 101 100 2 95 93 97 3 101 103 100 4 96 95 97 5 98 98...

Answered: 1 week ago

Previous Question Next Question