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Potential for increased profit and similarity of needs of potential buyers within a segment are criteria used to _ _ _ _ _ _ .
Potential for increased profit and similarity of needs of potential buyers within a segment are criteria used to
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position a product for a target market
form market segments
match a product with a target market
develop a marketproduct grid
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Operations Management
Authors: R. Dan Reid, Nada R. Sanders
4th edition
9780470556702, 470325046, 470556706, 978-0470325049
