Practice Questions

1.1 E-commerce businesses are increasingly dependent on quality knowledge management for e-commerce systems. Consider the integration of knowledge management with e-commerce and evaluate the rationale for such an integration.

1.2 Generative artificial intelligence (AI) is a robust artificial intelligence algorithm that predicts and creates new content based on the provided data. Critically analyse the use of generative AI in e-commerce and report on how generative AI is impacting e-commerce.