Prepare feasibility analysis for the home owner marketWhat other information would make this calculation more accurate

to build a facility to manufacture in large quantities. Dan thinks that he should start small by attempting to market the product initially in the Hamilton area. He uses the Statistics Canada website and goes to the local library to obtain some data for construction, population, households, and expenditures for Canada and for Hamilton. The information that he collected is found in Table 1-A. Dan is not quite sure what to do with this information or what additional information he needs. He is aware that the company he worked for had 20 ladders and employed 100 people, so he estimates that one ladder is purchased per five employees in a construction or roofing company. Dan estimates that one out of 10 households would buy an aluminum ladder for such things as roof repairs, TV antennae or satellite dish adjustments, and putting up holiday lights. He thinks that at least 20 percent of these ladder owners will be interested in the Ladder Rail. It costs Dan about $10 to make the standard Ladder Rails, and he estimates that he could sell them for about $40. A