Question
Prepare marketing plan report for Southbrook vineyards of Canada (wine and ice wine) and use Japan country's environmental analysis and research for market entry into
Prepare marketing plan report for Southbrook vineyards of Canada (wine and ice wine) and use Japan country's environmental analysis and research for market entry into that country.
Marketing Plan report:
- Market analysis using your research results showing why and how you will enter that market. Analyze the cultural environment, political environment, and legal environment of that country and demonstrate suitability for market entry for your company and product.
- Outline and analyze any other additional factors such as religion, competition, labor market, infrastructure, presence or absence of regional trade agreements, developments in the education & training sector, media, banking sector, foreign investment climate, etc., which may promote or impede market entry. Weigh both positive sides and negative sides.
Chosen company is Southbrook vineyards of Canada and the market entry chosen is Japan.
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