Price (dollars er pound) 5 Market price 4 O 3 2 1 0 a 10 IF Jason Maximizes his profit he will produce the output rate indicated by point and his average profit will equal b 20 30 MC Get... ATC D = MR Quantity (thousands of pounds) igure 2 shows the demand, marginal cost (MC) and average total cost (ATC) curves for Apples. Sni... 40 Rev... W Price lollars ound) 5 ket rice 4 3 2 O a 10 IF Jason Maximizes his profit he will produce the output rate indicated by point and his average profit will equal 20 30 MC ATC D = MR 40 Quantity (thousands of pounds) 2 shows the demand, marginal cost (MC) and average total cost (ATC) curves fo