Question
Probably 90% of all new products introduced are just variations of present products, meaning there is minimal risk involved to the firm, and minimal learning
Probably 90% of all new products introduced are just variations of present products, meaning there is minimal risk involved to the firm, and minimal learning required on the part of buyers. Why would a firm continue to introduce new products that are really just extensions of its present product line?
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Answer There are several reasons why a firm might continue to introduce new products that are variations or extensions of its present product line eve...Get Instant Access to Expert-Tailored Solutions
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Understanding Basic Statistics
Authors: Charles Henry Brase, Corrinne Pellillo Brase
6th Edition
978-1133525097, 1133525091, 1111827028, 978-1133110316, 1133110312, 978-1111827021
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