Problem 2. A) Suppose that you manage an airline reservation system and want to improve service quality. What are the important CTQs for this process? What are the KPIVs and KPOVs? How do these relate to the customer CTQs that you have identified? B) It has been estimated that safe aircraft carrier landings operate at about the 4.3 sigma level. What level of ppm defective does this imply? C) Discuss why, in general, determining what to measure and how to make measurements is more difficult in service processes and transactional businesses than in manufacturing