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) Product is the first and most important element of the marketing mix. Name the last hotel you stayed in: ________________________ With respect to that
- ) "Product" is the first and most important element of the marketing mix.
- Name the last hotel you stayed in: ________________________
- With respect to that hotel, discuss how the three levels of product apply to that hotel.
- How effective is the name for that hotel? Why?Or if it is not effective, why not?
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Introduction to Operations Research
Authors: Frederick S. Hillier, Gerald J. Lieberman
10th edition
978-0072535105, 72535105, 978-1259162985
