Question
Product Management is an organizational function within a company dealing with new product development, business justification, planning, verification, forecasting, pricing, product launch, and marketing of
Product Management is an organizational function within a company dealing with new product development, business justification, planning, verification, forecasting, pricing, product launch, and marketing of a product or products at all stages of the product lifecycle.
Which companies over the past five years became the champions of Product Management? Why did their products become successful?
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Organizational Behaviour People Process Work And Human Resource Management
Authors: Stephen J Perkins, Raisa Arvinen-Muondo
1st Edition
0749463600, 978-0749463601
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