Product or Service idea.

I need to make this "product/service idea" for my final marketing plan assignment. Please help me with the questions.

A. Your description should include why you chose the product or service. Please remember that it should be a product that can be used for a marketing plan. This would not be an essay about a product or service. You have to make it a reality.

B. Building the Marketing Plan on your product / service idea as follows:

1. Clearly state the name/nature of your project

2. Industry Profile a. Tell us more about the industry; potential market

3. What is the current size of your industry? --- you may have to research the online industry resources available

4. Growth Potential.

a. Tell us if there is room in the growth market; can the market absorb another product like

yours? Is this a growth, stable, or declining industry? You need to know to define your strategy

5. Geographic Location

a. Where would you locate the business? Where would you sell your product/service, and why

6. Industry Trend

a. What is the trend in the industry that you are trying to market your product/service; what effect does technology have on your business

7. Seasonality Factors (if necessary)

a. Is your product service/product be sold at a particular season? If so, how would you sustain the business

8. Profit Characteristics

a. What are the profit characteristics in this industry --- marginal, high, etc.

9. Distribution Channel

a. How would your product be sold - retail stores, direct sales to consumers, middle entity, etc.

10. Basis for Competition

a. How do you intend to compete in the market -(strategy) low price, differentiation (high), quality, etc.

11. Customer Profile

a. Who are the customers you intend to sell or market?

12. Target Market a. a. Explain your target market