Product, price, place, and promotion are the four main elements of the marketing mix.

Pricing is critical because it results in profits for the organization. However, if the price is too high or too low, customers may not want the product.

Promotions are essential as well because customers would not know about a product or service unless they are marketed information about them.

Select a hair shampoo brand with which you are familiar. Then, in a 35-page paper, answer the following questions:

Introduction

How is the product priced?

How does this product compare to competitors price points?

How is the product promoted (traditional channels, digital channels, or both)?

Conclusion

-Thank you.