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Promotion for a Federal Credit Union Bank: Describe the image or personality of your brand and its products or services. Determine whether your company will

Promotion for a Federal Credit Union Bank:

Describe the image or personality of your brand and its products or services.
Determine whether your company will be a market category leader, follower, challenger, or niche player.
Describe how you will use the Promotional Mix to communicate your product or service uniqueness to the market.

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