Proposal #2. The sales manager believes that if the price is to be reduced by 5%, it will outperform the competition and sales will increase by a quarter. This will have to be advertised at the local radio station at the fixed fee of 15,000 per month. Would you implement the proposal? Proposal #2. The sales manager believes that if the price is to be reduced by 5%, it will outperform the competition and sales will increase by a quarter. This will have to be advertised at the local radio station at the fixed fee of 15,000 per month. Would you implement the proposal