Question
Provide a yearly analysis of Amazon's competitive strategy. Performance review of each year's progress including: Competition analysis: Porter's Five Forces; market choice/ share; competitors; internal
Provide a yearly analysis of Amazon's competitive strategy.
Performance review of each year's progress including:
Competition analysis: Porter's Five Forces; market choice/ share; competitors; internal capabilities; industry trends/ attractiveness;
Simulation performance results
Performance analysis (evaluation of strategy, decisions - Marketing/ HR/ Logistics / Finance / Product development / Event response - Future Plans and Recommendations (Key decisions for next 5 years, identify any changes to current strategy, why and how to achieve, recommendations based on your performance and analysis, potential growth, internalisation/ diversification or acquisition) - Appendix (include full Business Plan)
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Essentials Of Strategic Management
Authors: J. Hunger, Thomas Wheelen
5th Edition
0136006698, 9788120348615
