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Provide For each of the six basic tactics, select the set of actionthat describe the tactic 1 . Reposition a product steps include: Research the
Provide For each of the six basic tactics, select the set of actionthat describe the tactic
Reposition a product steps include:
Research the opportunity in the segment in the Courier
Select appropriate product attributes Performance, Size, MTBF
Display the R&D worksheet.
Enter the product attributes
Note the R&D completion date
Display the Production worksheet
Order capacity and automation optionally wait a year
Display the Finance worksheet
Fund the plant with stock and bond issues
Save the decisions
B Action steps include:
Research the competitive environment in the Courier
Display the Marketing worksheet
Enter decisions for Price, Promotion and Sales Budgets
Observe the decision impact upon the computer's forecast
Develop a worst ca
ABCDEF Marketing a product
ABCDEF Scheduling production
ABCDEF Modifying plant and equipment
ABCDEF Raising money and paying debt
ABCDEF Inventing a new product
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