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Provide information regarding marketable objectives found within Kaiser strategic plan. After reading Chapter 7 and reviewing the strategic plan of your chosen healthcare organization, construct
Provide information regarding marketable objectives found within Kaiser strategic plan. After reading Chapter 7 and reviewing the strategic plan of your chosen healthcare organization, construct a three- to four-page paper in which you discuss the following:
- The key marketing objectives found in Kaiser strategic plan
- Why the objectives fit the role of the health care organization
- What key marketing objectives a marketing director should focus on when developing a marketing plan (Explain your reasoning.)
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