provide the final answer please.
Let's modify the scenario from Q1 and Q2 a bit. Management estimates that the incremental promotion program required to generate suthient demand to boost saies by 20% will need to be: The total market for craft beer sold in six-packs is about 2,500,000 six-packs per year. What market share will Shannon's need to capture in order to beeak-even on the incremental costs that are anticipated? Express your answer in pertent format to two decimal places. For example, 5.00 for five percent oc so for one-half of one percent. Do not include the percent sign. Use the same contribution from the last question. Assume price and variable costs per six-pack remain the same as in Q2. Shannon's distributes its beer through a wholesaler, Miller of Denton. The retail selling price for a six pack of its typical craft beer is $12.00. The retailer's cost per six pack is $8.00. The wholesaler sells the beer to the retailer for this price. Shannon's sells a six pack to the wholesaler for $5.40. Shannon's variable costs of production, packaging, and distribution are $3.60 per six pack. Shannon's has the following annual fixed operating and marketing costs: What is Shannon's annual break-even in six-packs of beer sold? Given the above information in Q1, Shannon's wants to increase its sales to retailers by 20% in the next year. Management estimates that the incremental fromotion. program required to generate sufficient demand to boost sales by 20x will be: Shannon's will need to hire an additional salesperson (paid a salary and coenmission) and provide some added adminherative support. The ales persob's ulary phis administrative support will cost about $60,000 per vear. The wles periven's commision will be the equivalent of so.05 per vx-pack sold The incremental costs of consumer advertising, trade promotion, and sles promotion necessary to support sales in the new market will be substantislas hdkated in the table above. How many alk: packs must be sold to break-even on the incremental costs that are anticipated