Question
Provide two reasons why the evaluation and control of the communication process are important for successful marketing. Provide an example to illustrate your ideas. In
Provide two reasons why the evaluation and control of the communication process are important for successful marketing. Provide an example to illustrate your ideas. In replies to peers, discuss whether you agree or disagree and explain why.
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Contemporary Business
Authors: Louis E. Boone, Micheal H. Khan, DAvid L. Kurtz, Brahm M. Canzer
1st Canadian Edition
978-1118161739, 1118161734
