Question
PYTHON! You are approached by the marketing director of a local company, who believes that he has devised a foolproof way to measure customer satisfaction.
PYTHON!
You are approached by the marketing director of a local company, who believes that he has devised a foolproof way to measure customer satisfaction. He explains his scheme as follows: Its so simple that I cant believe that no one has thought of it before. I just keep track of the number of customer complaints for each product. I read in a data mining book that counts are ratio attributes, and so, my measure of product satisfaction must be a ratio attribute. But when I rated the products based on my new customer satisfaction measure and showed them to my boss, he told me that I had overlooked the obvious, and that my measure was worthless. I think that he was just mad because our best- selling product had the worst satisfaction since it had the most complaints. Could you help me set him straight?
- Who is right, the marketing director or his boss? If you answered, his boss, what would you do to fix the measure of satisfaction?
- What can you say about the attribute type of the original product satisfaction attribute?
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