Q$2.$ Consider the following question on relative valuation

You are valuing two companies in the digital marketing sector, Company $x$ and Company $Y,$ to

determine which one might be a more attractive investment based on relative valuation metrics.

Further information:

Questions

a$.$ Calculate the $\frac{P}{E}$ ratio of each company.

b$.$ Provide brief analysis of which company might be considered relatively more attractive for

investors based on the calculated metric.

c$.$ Discuss the relevance of the Relative Valuation approach in the digital business landscape.

Provide a brief explanation of how it contributes to the valuation process and how relative

valuation is different from DCF valuation.