Q- Provide two business examples of how companies are using Artificial Intelligence for enhancement of marketing operations; Provide strategic principles to guide the companies aspiring to transform from traditional to AI-driven orientation (Refer to Article - Competing in the Age of AI)

Here is the article link- https://hbr.org/2020/01/competing-in-the-age-of-ai

https://hbr.org/webinar/2020/01/competing-in-the-age-of-ai