Q1. Cost and Pricing - Many businesses are offering their products and services over the Internet, Find a well-known company and determine the following: 1. A specific product (or service) description 2. The product retail price. 3. Based on your responses to parts (1) and (2), along with the description of the company's business, identify the potential costs (estimate these costs based on your research) that are required to provide the product selected in part (1) and categorize them as fixed or variable using the related individual costs. 4. Based on the cost analysis from part 3 above, calculate the hypothetical unit contribution margin per incremental unit (use the formula and show your calculation). 5. Select one direct cost and one overhead cost from the data above; explain a possible variance for each of the costs in detail. Q2. Activity-Based Costing 1. Define activity-based costing (ABC) systems. What benefits does implementing an ABC system bring to the company? Explain at least two benefits in detail (Explain why). 2. What are the disadvantages of implementing an ABC system? List and explain at least two and support with examples. Q3. Non-Financial Performance Many city and county governments are discovering that you can control only what you measure. As a result, many municipal governments are introducing non-financial performance measures to help improve municipal services. Use the Google search engine to perform a search for "municipal government performance measurement." Google will provide a list of Internet sites that outline various city efforts in using nonfinancial performance measures. a. Report on the types of measures used by one of the cities you found in your search. Provide a