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Q1) Identify key players (e.g., customer groups, supplier companies, major organizations) that Walmart deals with in its operation and, from the marketing perspective, describe what
Q1) Identify key players (e.g., customer groups, supplier companies, major organizations) that Walmart deals with in its operation and, from the marketing perspective, describe what Walmart exchanges with each of the key players in order to make money in its business. (2 points) Q2) How are Walmart's pricing and distribution (SCM) strategies interconnected? How do these strategies support Walmart's mission statement? (Use your own words.) [Hint: This question is based on the textbook case.]
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