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Q1. What is meant by business objective? (2) Q2. Explain what is meant by 'niche'? Can it be said that The Good Hotel is operating

Q1. What is meant by business objective? (2) Q2. Explain what is meant by 'niche'? Can it be said that The Good Hotel is operating in a niche market? (3) Q3. Keeping in mind that a Unique Selling Point (USP) is an important factor, what kind of pricing strategy should they use?

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