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Q1. WHAT IS STRATEGIC PLANNING? WHY IS IT IMPORTANT IN MARKETING? Q2. WHAT ARE THE STEPS IN STRATEGIC PLANNING? Q3. WHAT IS THE BCG-MATRIX? WHY

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Q1. WHAT IS "STRATEGIC PLANNING"? WHY IS IT IMPORTANT IN MARKETING? Q2. WHAT ARE THE STEPS IN "STRATEGIC PLANNING"? Q3. WHAT IS THE "BCG-MATRIX"? WHY IS IT IMPORTANT IN MARKETING? Q4.WHAT ARE "BUSINESS PORTFOLIOS AND GROWTH STRATEGIES"? WHY IS IT IMPORTANT

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