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Q3. Perception consists of several elements and involves selection, organization and interpretation of stimuli. All these elements offer useful points to marketers regarding the formulation
Q3. Perception consists of several elements and involves selection, organization and interpretation of stimuli. All these elements offer useful points to marketers regarding the formulation of communication strategies. Selection of stimulus, as stated earlier, depends on attention that can be brought into communication through contrast . Identify and how do you think consumer perception of EGG BOX variants could have established its linked with its brand positioning, brand image and brand associations. (10)
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