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Q4. Consumers formed different perceptions about things and sometimes, they would include some biasness; termed as stereotypes in their thoughts that may influence their decision-making.

Q4. Consumers formed different perceptions about things and sometimes, they would include some biasness; termed as "stereotypes" in their thoughts that may influence their decision-making. Discuss any THREE (3) triggers of stereotyping with clear examples. (15 marks) 600 WORD

MARKING RUBRIC: Theories and clear examples must be provided.

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