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Q.No.4. A new author sets three criteria for selecting a publisher for OR textbook: royalty percentage (R), marketing (M) and advance payment (A). Two publishers,
Q.No.4. A new author sets three criteria for selecting a publisher for OR textbook: royalty percentage (R), marketing (M) and advance payment (A). Two publishers, H and P, have expressed interest in the book. Using the following comparison matrices, rank the two publishers and assess the consistency of the decision. [Marks: 6]
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